J.J. Abrams Apologizes for Hiding Khan from Public!
And this time it’s about hiding Khan from fans:
It ended up coming off like we were being coy. We were just trying to not ruin the thing. The truth is that after one screening everyone knows whatever it is. The idea was that for the first hour of the movie the characters in the movie don’t know, and it felt like if there were articles about KHAN! it would take away from the story. The truth is I think it probably would have been smarter just to say upfront ‘This is who it is.’ It was only trying to preserve the fun of it, and it might have given more time to acclimate and accept that’s what the thing was. The truth is because it was so important to the studio that we not angle this thing for existing fans. If we said it was Khan, it would feel like you’ve really got to know what ‘Star Trek’ is about to see this movie. That would have been limiting. I can understand their argument to try to keep that quiet, but I do wonder if it would have seemed a little bit less like an attempt at deception if we had just come out with it.
This might be more believable if he’d said the studio didn’t want it to be Khan. After all, the character is Khan in name only. He bears almost no resemblance in actions, background or back story to the real Khan.
And expressed as he does above, it’s just not believable. This may have more to do with the disappointing box office returns of Star Trek into Darkness. Or to mollify the Star Wars fans who don’t want to see their beloved franchise turned into an episode of “Lost”. Or as Devin Faraci puts it:
Part of this, of course, is damage control for Star Wars. The Mystery Box, Abrams’ big sham, has been of concern to Star Wars fans who are hungry for information about the movie and who are worried that the film will be less of a story and more of a trick. That’s part of the reason why he disowned lens flares, to let Star Wars fans they would actually be able to see the faces of the characters when they sit in the Millenium Falcon.
Probably valid. But whether Abrams was playing CYA games, or actually tell the truth, he would likely have been better served by following the old maxim: Never apologize, never explain.